About Us

The pursuit and attainment of higher education comes with great benefits... and in many cases, great cost. Fortunately, planning ahead for these expenses goes a long way and doing so with the help of friends and family can significantly lessen reliance on student loans.

In 2008, GiftofCollege.com was born when CEO and Founder, Wayne Weber discovered just how complicated it was to contribute to 529 college savings accounts for his nieces and nephews in lieu of more traditional holiday gifts. Wayne's initial goal was to simply streamline the process and design a social savings platform that made it easier than ever for friends and relatives to help over-burdened parents save for a child’s college education.

Its gifting platform is the foundation of Gift of College's mission to create innovations to increase awareness, use, and growth of 529 college savings and ABLE plans while also supporting students and families who are paying down student loan debt.

In 2016, the Gift of College©; physical gift card, a first-of-its-kind, launched at retailers nationwide. The gift card has become a welcomed gift for a wide range of special occasions throughout the year.

And with the most recent enhancement, that enables employers to facilitate and match payroll deductions into any 529 college savings, ABLE plan, and any student loan account, Gift of College's gifting platform is leading the way in the support of students and their families.